12 expect from Google on smart phones in 2012

Whether we are talking about Android, iPhone, Windows Phone, or otherwise, can not deny the significant growth achieved by smart phones this period. Smartphones have entered in all areas, such as trade and electronic social networking, entertainment and games with high quality, until it became a sector no small to the point of emergence of the term "age of the post-PC" which indicates that we have begun a new phase is no longer a PC has the full control of the applications that we use on our access to the Internet.

smart phones in 2012

Important information already:

1 - will use more than one billion mobile phones as a point of the main access to the Internet, and will be the first experiences with the Internet is via mobile phone. If you are a developer is building Web applications, you should think about mobile phones.

2 - There will be ten days where the mobile phones will be more than 50% of the search phrases emerging. This happened last year on the day of love festival (Alvallantyn), which dominated the search for Valentine's Day and outgoing mobile phones, the searches of the desktop. This year, it will happen this world ten times at least, this will be mostly driven by local events in the countries that dominate the mobile phone on computers as a communication to the Internet.

3 - will be to prove the role of mobile phones to attract people to shops, to the point Stdhishna strongly. The source of this prediction is the data that show how to use existing customers to their mobile phones making a purchase. More data and more phone use in 2012 will allow us to reach a better understanding on how the user takes the decision to purchase.

4 - will highlight spending through mobile large classification. This is the category that advertisers are looking to expand it. Advertisers will be shopping this year, data on smart phones significantly.

5 - will appear million small new site is compatible with mobile phones. A mobile platform support for small businesses, and Google expects that one million small business will appear on the phone first, leaving the desktop experience.

6 - Tablet computers will occupy a position as a "fourth screen" after television and computer and phone. Differs from the behavior of the use of Tablet PC for the conduct of the phone, and will focus this year on the delivery of rich experience for users of Tablet PCs. Experiences of a traditional media companies is the experience of Disney, which provides the user experience to the screen updated continuously, where you can get through the computer screen tablet directly, information about the content that you see on TV.

7 - will grow actually enhanced Augmented Reality on mobile exponentially this year. It will be the possibilities that can be provided by the fact that improved daily experience is finished. As an example of this, when you go to shop for games, can allow you to actually enhanced guidance about your pack contains a game, and you will see on the screen the full pieces that make up the game inside the box.

8 - Five companies will reach a new level of success of Angry Birds in 2012. Where five companies to expand beyond the phone to become a sizeable and the success of Angry Birds that have moved to the sale of goods and are now working on a film for the year 2014. One of the companies that are likely to achieve the same success is the developer of the game Draw Something, which got a million users during the nine days of the first launch, and reached to 30 million downloads in five weeks.

9 - will increase the return on investment for advertising phones and tablet computers as a result of the site and user behavior. Will be improved where ads will track the behavior of smartphone user from the research stage to the stage of the product purchase.

10 - will be live video companies will prevail and embracing. Live video will be somewhat larger than the corporate strategies to stimulate the purchase. Contribute to some products such as Facetime encourage this development, but this is the year that will become the prevalent video streaming significantly.

11 - will own 80% of 2000 among the largest publisher of location enabled content HTML5. This will allow improved audio and video and use across multiple platforms.

12 - Consumers will force companies to behave socially. Consumers will demand in 2012 and is expected social strategy of companies. If you are an employer, you should think about the social aspect as a key part of your strategy and not as part of a supplementary.

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